Kendra Scott is kicking off New York Fashion Week in style, teaming up with twin creators Brigette McHale and Danielle Pheloung, co-founders of Phe Phe, to front the brand’s new Fall campaign, Return to Rhythm, launching today.
Fresh off Brigette’s wedding and honeymoon, the campaign follows the sisters as they return to New York and dive into a jam-packed Fall season filled with Phe Phe, NYFW and everything in between. Their shared routines and individual approaches to fashion serve as the creative heartbeat of the campaign.
Instead of dressing the twins in matching looks, Return to Rhythm celebrates “twin energy, not matching energy.” The sisters showcase Kendra Scott’s Fall collection through their own distinct styles, incorporating mixed metals, modern pearls and playful animal-inspired details into their everyday wardrobes.
From morning coffee runs and days at the Phe Phe office to cocktails and nights out in New York City, Brigette and Danielle effortlessly demonstrate how the same jewelry can take on an entirely different personality depending on who’s wearing it.
The result is a campaign that beautifully blends personal style, sisterhood and self-expression, proving that being twins doesn’t mean dressing alike. Instead, Return to Rhythm celebrates two women sharing the same city, the same season and plenty of twin energy while moving to the beat of their own style.
The post Kendra Scott Taps Twin Creators Brigette McHale + Danielle Pheloung for Fall Campaign appeared first on Talking With Tami.
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